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China

country profile

Azerbaijan Tourism Board

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China is a key target market for tourism sector in Azerbaijan, which was headed for a growth pre-Covid19. It is a very perspective target market.

 

Meaning for Azerbaijan

Chinese tourists appreciate Azerbaijan’s history, culture, nature, hospitality, cuisine and its mix of modern look and ancient soul.

 

Holiday Dates 2023–2024

01.01-22.01 New Year holidays

21.01-27.01 Spring Holidays

08.03 International Women Day

05.04 Ching Ming Festival (Tomb Sweeping Day)

01.05-03.05 Labor Day Holidays

22.06-24.06 Dragon Boat Festival Holiday

29.09 Mid Autumn Festival

01.10-06.10 Chinese National Day

23.10 Chung Yeung Festival

 

Main holiday periods:

21.01-27.01 Spring holidays (Winter)

01.10-06.10 Autumn holidays

 

The Chinese guest

Chinese tourists travel most in spring and autumn and most attracted to sightseeing tourism, historical and cultural places. They spend about 4-5 days in one country and often travel more on combined tours.

 

Information sources: Internet, friend’s recommendation, videos, magazines, TV programs, social networks.

High online usage: Popular social media sites like YouTube, Facebook and Instagram are banned in China. But there are alternatives like WeChat, Weibo and Youku.

Travel decision: Chinese tourists usually book 6 months in advance and have a tendency to combine tours.

Means of transport: Chinese tourists mostly travel by plane.

Flights: Urumqi to Baku run 9 times monthly (South Eastern Airlines)

Main holiday interests: Chinese tourists city holidays, family/children resorts, wellness medical treatment, shopping, nature and eco-tourism.

Activities: sightseeing, visit cultural and historical places, doing shopping, trying local food. Most of Russians travel with partner or friends or as a family with children.

Preferences for destination decision: Safety, hospitality, gastronomy, rich history and culture.

Most visited places: Baku, Sheki, Ganja, Lankaran.

 

Statistics:

Number of inbound tourists arriving from People’s Republic of China

2017

2018

2019

2020

2021

2022

             10,258

             15,719

             25,524

            1,532

         1,777

          3,549

 

Contact person:

Regional Manager for East Asia

Gunel Alakbarova

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Azerbaijan Tourism Board
Uzeyir Hajibeyli street, 134
Baku, AZ1010, Azerbaijan.

© All rights reserved 2023. Azerbaijan Tourism Board.