Azerbaijan Tourism Board (ATB) took part in the AVIAREPS Around the World Roadshow held across Vilnius, Riga, and Tallinn from October 7–9, 2025.
The three-day B2B event brought together travel agents, tour operators, and media representatives, providing a platform to introduce Azerbaijan’s rich culture, diverse landscapes, and genuine hospitality. Through engaging destination presentations, attendees were introduced to the diverse experiences awaiting travelers in Azerbaijan, including the country’s rich heritage, culture, health and wellness offerings, and MICE potential.
ATB delegates also held one-on-one meetings with leading Baltic industry partners to explore new collaboration opportunities and strengthen Azerbaijan’s position as an attractive year-round destination. The roadshow successfully enhanced Azerbaijan’s visibility in the region and laid the groundwork for future partnerships in the Baltic region.